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Phillip Lim Warms to Miami

Phillip Lim Warms to Miami

Designer takes a grassroots approach to stores.

By Sharon Edelson on November 22, 2016Phillip Lim in Bal Harbour, Florida.
Phillip Lim has opened an 1,800-square-foot 3.1 Phillip Lim store at the Bal Harbour Shops in Bal Harbour, Fla. Including the designer’s international stores, the Bal Harbour unit marks 16. It offers women’s ready-to-wear, accessories and footwear, opening with pre-spring 2017, a collections filled with bright colors and kaleidoscope florals, an homage to the vibrant energy of Miami and South Florida.

Bal Harbour represents Lim’s third freestanding store in the U.S. and the designer’s first mall unit. At the same time, the brand has decided to close its store on Robertson Boulevard in Los Angeles. Lim in January will begin testing a new yearlong concept in L.A.’s burgeoning Arts District. The other U.S. store in on Great Jones Street in Manhattan.

Lim said the message he wants to get across...