ArchitectMario Ciuffarin Architect
Herno selects the chic SoHo neighborhood as the location for its first American based store. The 1350 sq. ft. space makes use of natural elements in its design, featuring custom woodwork throughout the store and an accent wall covered in live green plants. Steel and stone slates add to the boutique’s luxurious feel, particularly in the bespoke stone fireplace located just beneath the wall of books and screens. On these bookshelves, screens are embedded and project scenes of swirling water.